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AMP Text Definition

AMP Text (Amplifying Text) is text where semantic energy is concentrated mainly in sentences containing execution, decisions, or concrete outcomes, giving rise to one or more Core Content sentences that dominate the logic of the whole text.

In AMP Text, if the Core Content is removed, most of the text's informational value can no longer be inferred from the remaining sentences.

Characteristics of AMP Text

Presents actions, decisions, directives, or execution processes.
Contains many responsible parties, targets, results, deadlines, or quotas.
Has one or a few sentences carrying semantic energy that clearly exceeds the rest.
After reading the Core Content, the reader can clearly identify "what must be done," "who does it," and "what result is expected."

Identification Criteria

AMP > 55% on NKTg AI's scale.
Semantic energy concentrates on execution sentences rather than descriptive sentences.
The Core Content has high reliability and stands out from the rest of the text.

Example

Text:

The executive board decides to roll out the Central Region market expansion plan right in Q3.

The sales director is assigned a 25% revenue growth target and must finalize agreements with three strategic partners before September 30.

HR is responsible for hiring 20 additional sales staff within 45 days.

Finance must allocate a budget of 50 billion VND to support the marketing campaign.

After six months, the whole company will review results and adjust strategy to ensure sustainable growth targets.

NKTg AI determines:

AMP = 66%
DAMP = 34%

Core Content:
"The sales director is assigned a 25% revenue growth target and must finalize agreements with three strategic partners before September 30."

This is AMP Text, because the semantic energy is concentrated on assigning tasks, quantified targets, and execution deadlines.

Short Definition

AMP Text is text whose semantic energy is concentrated on execution and concrete outcomes, where the Core Content stands out and dominates the logic of the whole text.